Build & coordinate a civil society coalition to develop, support and facilitate campaigning for proposals for a Better Britain for all
Harness & project the collective intelligence of the positive rational forces of Britain
Provide a forum for Britain's business, financial, social & economic communities to debate Britain's future
Create & maintain a hub ('one-stop-shop') for data collection, information sharing and initiative coordination
Encourage action based on strategy built on diagnosis rooted in fact-based analysis
Maintain an overview (‘state of play’) summarising the issues and solutions in each major field of action
Develop the narratives giving meaning to BBAA's messages
Ensure that Better Britain ceases to divide and starts to unite the British peoples